LinkedIn outreach for cybersecurity companies
Security leaders answer cold messages that show homework: a dated fact about their company and one precise offer. Re:Vault writes to CISOs and heads of security at companies of 201 to 5,000 people with one dated fact about their company and one precise offer.
The market, measured
Counted in the Apollo people database on 22 October 2026: people whose title contains Chief Information Security Officer, Head of Information Security, IT Director and Head of IT Security, at companies in any industry, with 201 to 5,000 employees, where both the person and the company sit in the US, the UK, Germany, France and Spain. Each count uses the exact title phrase.
| Country | People |
|---|---|
| United States | 5,138 |
| United Kingdom | 870 |
| Germany | 362 |
| France | 337 |
| Spain | 288 |
Who buys and why
Who cybersecurity companies write to.
| Title | People | Why they answer |
|---|---|---|
| Chief Information Security Officer | 2,431 | Owns the security budget and the board conversation about risk, and buys against a named framework or deadline. |
| Head of Information Security | 367 | Runs the programme where security reports into IT, and evaluates tools hands-on. |
| IT Director | 4,404 | Buys security in mid-size companies where IT and security share one leader. |
| Head of IT Security | 116 | Runs controls and tooling, and is often the technical evaluator who joins the second call. |
Reasons to write
- Compliance deadlineA named framework and a date make the message relevant to this quarter.Where we find it: Announcements of ISO 27001, SOC 2 or DORA programmes, job posts naming them
- Security hiringThe job post describes the gap, and the tool fills it while the hire is found.Where we find it: Open roles in security engineering or GRC
- New regulated marketRegulated customers bring security questionnaires that the vendor helps answer.Where we find it: Expansion into financial services or healthcare customers
- New security leaderNew security leaders set their stack in the first two quarters.Where we find it: A CISO or head of security appointed in the last 90 days
A first message
258 characters. Names invented, fact and source as we would use them.
How we run it
Security buyers check the sender. Profiles that write to them carry a real work history and recent posts on the subject, and the copy stays factual and specific.
Each message names one framework or one control area. A broad message about security posture reads as a template to this audience.
Operated: $2,000 a month. Your own assistant on our stack: from $199. Plans · pacing rules.
Questions
How do you reach CISOs on LinkedIn?add
With one dated fact about their company, such as a compliance programme or a security hire, and one precise offer tied to it. Short messages from credible profiles get read.
Which titles buy cybersecurity at mid-size companies?add
The CISO where one exists, the head of information security, the IT director in companies where IT and security share a leader, and the head of IT security as technical evaluator.
Do compliance deadlines work as outreach signals?add
Yes. DORA, NIS2, SOC 2 and ISO 27001 programmes are announced in job posts and press, and they come with a date that makes the message timely.
See your own market in the workspace
Enter your work email. Your workspace opens with your first buyers and messages ready in a few minutes, then you pick the level.