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LinkedIn outreach · Energy and cleantech

LinkedIn outreach for energy, solar and cleantech companies

Commercial energy projects are bought by the people who own the site and the bill: energy managers, sustainability leads and facilities directors. Re:Vault finds them at manufacturing, logistics, warehousing and food production companies and writes about their own sites.

01

The market, measured

Decision makers, 5 countries
1,994
Largest market
UK
Buyer titles counted
4
Measured
22 October 2026

Counted in the Apollo people database on 22 October 2026: people whose title contains Energy Manager, Head of Sustainability, Sustainability Manager and Facilities Director, at companies tagged manufacturing, logistics, warehousing and food production, with 201 to 5,000 employees, where both the person and the company sit in the US, the UK, Germany, France and Spain. Each count uses the exact title phrase.

CountryPeople
United States640
United Kingdom672
Germany521
France76
Spain85
02

Who buys and why

Who energy, solar and cleantech companies write to.

TitlePeopleWhy they answer
Energy Manager373Owns the energy bill and the contracts, and judges any proposal by payback period.
Head of Sustainability349Owns the emissions targets and the reporting, and needs projects that move the numbers.
Sustainability Manager1,252Runs the reporting and the project list day to day in mid-size companies.
Facilities Director159Owns the buildings and the roofs, and signs off on anything installed on them.
03

Reasons to write

  1. Emissions target publishedA public target with a year needs projects to reach it.Where we find it: Sustainability reports and science-based target registers
  2. New warehouse or plantA new building is the cheapest moment to add solar and storage.Where we find it: Press and planning applications
  3. Energy cost in resultsThe board is already asking about the bill.Where we find it: Annual reports naming energy as a cost pressure
  4. Sustainability hiringThe job post shows the programme is funded.Where we find it: Open roles in sustainability or energy management
04

A first message

ToEnergy Manager at a 900-person frozen food producer in LyonFactCommitted to a 42% emissions cut by 2030 in its sustainability reportSourcethe company's 2025 sustainability report
Hi Julien, saw the 42% emissions target for 2030 in your sustainability report. We install rooftop solar with storage for cold-storage sites in France, financed on a monthly fee. Would a quick estimate for your Lyon plant, from satellite data, help with the 2026 plan?

268 characters. Names invented, fact and source as we would use them.

05

How we run it

Energy messages carry the site: the plant, the roof, the target year. The offer is an estimate made from public data, ready before the call.

Facilities and energy titles overlap in mid-size companies, so one person per site and the second title only after a week.

Operated: $2,000 a month. Your own assistant on our stack: from $199. Plans · pacing rules.

06

Questions

Who buys commercial solar and storage?add

Energy managers own the bill, sustainability leads own the targets and facilities directors own the roofs. In mid-size companies one person often holds two of these roles.

What signals show a company is ready for an energy project?add

A published emissions target, a new building, energy named as a cost in results and sustainability hiring.

What should a cleantech outreach message offer?add

An estimate for one of the buyer's own sites, made from public data such as satellite imagery, with the payback period as the headline.

All questions

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